We didn’t officially report the looming price increase that took effect for Chanel bags on October 31st, but there has been a ton of talk about it on our forums and Clarissa shared she won’t purchase full price Chanel again. majority of years, Chanel increases its prices on bags anywhere from a couple percent to nearly ten percent and with every price hike there is enhancing clientele frustration.
We all expect prices to rise on majority of items over time, that is the way inflation works. but the rate at which Chanel bags in particular have risen leaves numerous disgruntled. consumers complain and proclaim ‘I won’t shop Chanel anymore‘, but Chanel lovers’ rage seems to be shortlived as they continue to shop the brand and try to time their next purchase before the following, inevitable price hike. Chanel clearly has not been faced with enough backlash to slow the price increases and numerous feel that with every annual increase their old Chanel bags go up in value as well.
How much are we talking when it concerns the Chanel 2019 price increase?
This was a lesser increase for the us market: the increase rate of 2-4% impacted the medium and Jumbo classic bags, 2.55 Flaps, and all sizes of the Chanel young boy Bag. To put the Chanel price increase in perspective, in 2012 when the young boy Bag was introduced, the medium young boy was $3,200. With this newest increase, the price now lands at $5,000 which represents a 56.25% increase in 7 years. The rate of inflation from 2012 to 2019 is only about 12%.
If you want even more sticker shock, consider the price of the Jumbo Caviar Classic. ten years ago, the price was $2,675. With the recent price increase, the Jumbo Caviar classic is now $6,400 which represents a 139% increase.
There were increases in Europe, the UK, and Australia, as well as other markets. In fact, in the UK, there were two price increases in the past week and no one can quite understand why that happened (this information is through our forum). In Europe the increase was higher, around 7% on average and the UK was hit with an 8-9% overall increase.
Shoppers may act aghast over the price increases, but it hasn’t stopped majority from shopping. There’s growing disappointment but people continue to purchase Chanel bags. However, majority of handbag lovers, myself included, don’t see Chanel bags worthy of Hermès level price points and that implies the increases will have to slow considerably to keep Chanel bags on par for what we decide the brand is worthy to ask. I expect a large price tag, but the minute Chanel inches too close to the realm of Hermès pricing, Chanel could face itself with a loss of retail customers, as much more people will be wanting to shop the resale market. However, you can never put a price label on desire and Chanel continues to be one of the most desirable and wanted brands in the handbag world.
Classic Bags Prices
Style
Current Price
Old Price
Increase
Chanel classic Maxi Flap Bag
$6,900
$6,700
3%
Chanel classic Jumbo Flap Bag
$6,400
$6,200
3.2%
Chanel classic medium Flap Bag
$5,800
$5,600
5.1%
Chanel classic small Flap Bag
TBD
$3,500
TBD%
Chanel Reissue 227 Bag
$6,900
$6,700
3%
Chanel Reissue 226 Bag
$6,400
$6,200
3.2%
Chanel Reissue 225 Bag
$5,800
$5,600
3.6%
Boy Bags Prices
Style
Current Price
Old Price
Increase
Chanel large young boy Bag
$5,800
$5,700
1.8%
Chanel new medium young boy Flap Bag
$5,500
$5,400
1.9%
Chanel Old medium Quilted young boy Flap Bag
$5,000
$4,900
2%
Chanel small young boy Flap Bag
$4,600
$4,500
2.2%
Classic Flap Prices
Size
Current Price
Old Price
Increase
Small classic Flap
$5,000
$5,000
-%
Medium classic Flap
$5,800
$5,600
3.6%
Jumbo classic FLap
$6,400
$6,200
3.2%
Maxi classic Flap
$6,700
$6,700
-%
European Pricing Increases
Classic Chanel Bag Prices
Style
Current Price
Old Price
Increase
Chanel classic small Square Flap Bag
€2,680.00
€2,500.00
7.2%
Chanel classic small Rectangular Flap Bag
€3,050.00
€2,850.00
7%
Chanel classic small Flap Bag
€4,550.00
€4,250.00
7%
Chanel classic medium Flap Bag
€5,150.00
€4,800.00
7.2%
Chanel classic Jumbo Flap Bag
€5,700.00
€5,350.00
6.5%
Chanel classic Maxi Flap Bag
€6,200.00
€5,800.00
6.8%
Chanel Reissue 224 Bag
€4,550.00
€4,250.00
7%
Chanel Reissue 225 Bag
€5,150.00
€4,800.00
7.2%
Chanel Reissue 226 Bag
€5,700.00
€5,350.00
6.5%
Chanel Reissue 227 Bag
€6,200.00
€5,800.00
6.8%
Boy Bags Prices
Style
Current Price
Old Price
Increase
Chanel new medium young boy Flap Bag
€4,980.00
€4,650.00
7.1%
Chanel Old medium Quilted young boy Flap Bag
€4,480.00
€4,180.00
7.1%
Chanel small young boy Flap Bag
€4,120.00
€3,850.00
7%
WOC Bags Prices
Style
Current Price
Old Price
Increase
Chanel classic Quilted WOC Bag
€2,150.00
€2,000.00
7.5%
Chanel young boy WOC Bag
€2,340.00
€2,180.00
7.3%
UK price Increases
Classic Chanel Bag Prices
Style
Current Price
Old Price
Increase
Chanel classic small Square Flap Bag
£2,460.00
£2,290.00
7.4%
Chanel classic small Rectangular Flap Bag
£2,790.00
£2,610.00
6.8%
Chanel classic small Flap Bag
£4,170.00
£3,810.00
9.4%
Chanel classic medium Flap Bag
£4,720.00
£4,300.00
9.7%
Chanel classic Jumbo Flap Bag
£5,230.00
£4,800.00
8.9%
Chanel classic Maxi Flap Bag
£5,690.00
£5,200.00
9.4%
Chanel Reissue 225 Bag
£4,720.00
£4,300.00
9.7%
Chanel Reissue 226 Bag
£5,230.00
£4,800.00
8.9%
Chanel Reissue 227 Bag
£5,690.00
£5,200.00
9.4%
Classic young boy Bag Prices
Style
Current Price
Old Price
Increase
Chanel new medium young boy Flap Bag
£4,570.00
£4,170.00
9.5%
Chanel Old medium Quilted young boy Flap Bag
£4,110.00
£3,750.00
9.6%
Chanel small young boy Flap Bag
£3,780.00
£3,450.00
9.5%